- Author : Novi Dewan
- Publisher : Springer Science & Business Media
- Release : 29 August 2008
- ISBN : 9783834997883
- Page : 169 pages
- Rating : 4.5/5 from 103 voters
Get a book entitled Indian Life and Health Insurance Industry, was written by Novi Dewan and published by Springer Science & Business Media. This book was released on 29 August 2008 with total pages 169. Available in PDF, EPUB and Kindle. Novi Dewan establishes a status quo of the Indian health and life insurance industry and discusses the best practices for various elements of the marketing mix. She complements secondary research with recent empirical data accentuating the emerging opportunities and challenges in the Indian Insurance Industry by using standardized interviews with opinion leaders and CEOs of several insurers.